Genre:
How is the genre of the track/artist evident?
- The costumes worn by the artist are indie
- The label supporting them are one that signs indie/rock bands
- Dark colours connotes urban environment
- Typography is bold and the 59th Sound bold signifies Rock genre, is unique
Media Language:
What visual techniques are used?
- Dominant reading path as the text is off towards the left, this means that the people underneath are The Gaslight anthem.
- The man who is furthest forward connotes that he is the lead singer.
- There is an extra-diaject gaze and breaking of the fourth wall which connotes as connection with the audience
- Dyer paradox 1, ordinary clothes but name is large and famous so extra-ordinary
- They are individual because there is no coherence in how they are dressed, this signifies the indie genre further as is individual.
What linguistic devices have been used?
- The 59th Sound, connotes Americanism and patriotism with the description 59th sounds like a street name.
- Intertexuality similar to Bruce Springsteens E-street band greatest hits, is simple and shows band name.
Representation:
How are the band/artist represented?
· Indexical sign if you own a leather jacket you connote that you are strong and masculine.
· The band appear to be ordinary people with their costumes being available to all. This supports Dyer's theory of the two Paradoxes, the band being present and absent, and also being extra-ordinary and ordinary.
· Cultural myth is they are four guys just singing to earn some money, not pop stars.
· Due to it being a simple design, connotes authentic low fi, which signifies regular guys.
Institution and audience:
How might this print text be consumed?
- Preferred reading is that this is the bands first album due to the fact that they are being introduced by their title being the same size as their picture.
- In music video magazines such as NME, as is a magazine for Indie/rock bands. Therefore will be advertised directly to the target audience
I like the simplicity of the album cover, and comradatory it connotes however i feel our one should incorporate these elements in a unique way.
ReplyDeleteA good analysis. Whilst I agree with Alex with regard to the simplicity of the design, and acknowledge the fact that the unity they display is a common feature in inde/rock bands image, I feel that our digipak should be more abstract, and ultimately should have a unique selling point, such as the 'make your own cover' In Rainbows package, which would encourage consumers to buy into the product if we were to sell it.
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